Social marketing : behavior change for social good : pbk 6th ed., international student ed

Social marketing : behavior change for social good : pbk

6th ed., international student ed

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Note (General)：: "Not for sale in the United States & Canada"--CoverIncludes bibliographical references (p. R1-R25) and index

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Material Type: 図書
ISBN: 9781544371863
Title: Social marketing : behavior change for social good
Volume: : pbk
Author/Editor: Nancy R. Lee, Philip Kotler
Edition: 6th ed., international student ed
Author Heading: Lee, Nancy R.
https://ci.nii.ac.jp/author/DA16297281
Kotler, Philip
https://ci.nii.ac.jp/author/DA00233712
Publication, Distribution, etc.: SAGE
Publication Date: c2020
Publication Date (W3CDTF): 2020
Size: 25 cm
Place of Publication (Country Code): uk
Text Language Code: en
Subject Heading: Social marketing
Behavior modification
LCC: HF5414
Target Audience: 一般
Note (General): "Not for sale in the United States & Canada"--Cover
Includes bibliographical references (p. R1-R25) and index
Related Material (URI): https://ci.nii.ac.jp/ncid/BB28057639#entity
https://lccn.loc.gov/2018040810
Data Provider (Database): 国立情報学研究所 : CiNii Research
Original Data Provider (Database): CiNii Books
https://ci.nii.ac.jp/books
NCID: https://ci.nii.ac.jp/ncid/BB28057639 : BB28057639
LC Control Number: 2018040810
https://lccn.loc.gov/2018040810