1995 AMA educators' proceedings : enhancing knowledge development in marketing v. 6

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Note (General)：: Represents a compilation of the papers presented at the... American Marketing Association Educators' ConferenceIncludes bibliographical references and...

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Material Type: 図書
ISBN: 0877572569
Title: 1995 AMA educators' proceedings : enhancing knowledge development in marketing
Volume: v. 6
Author/Editor: editors, Barbara B. Stern ... [et al.]
Author Heading: Stern, Barbara B.
American Marketing Association
https://ci.nii.ac.jp/author/DA01808558
Publication, Distribution, etc.: American Marketing Association
Publication Date: c1995
Publication Date (W3CDTF): 1995
Size: 28 cm
Alternative Title: Enhancing knowledge development in marketing
1995 AMA educators' conference : enhancing knowledge development in marketing
Place of Publication (Country Code): us
Text Language Code: en
Subject Heading: Marketing -- Congresses
LCC: HF5410
Target Audience: 一般
Note (General): Represents a compilation of the papers presented at the... American Marketing Association Educators' Conference
Includes bibliographical references and index
Related Material (URI): https://ci.nii.ac.jp/ncid/BA26725341#entity
Data Provider (Database): 国立情報学研究所 : CiNii Research
Original Data Provider (Database): CiNii Books
https://ci.nii.ac.jp/books
NCID: https://ci.nii.ac.jp/ncid/BA26725341 : BA26725341