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Broadening the horizons of copy research : new directions in creative development research, nonverbal research techniques, systematic approaches to copy evaluation : an advertising Research Foundation Key Issues Workshop, Grand Hyatt Hotel, New York, May 19-20, 1987

Broadening the horizons of copy research : new directions in creative development research, nonverbal research techniques, systematic approaches to copy evaluation : an advertising Research Foundation Key Issues Workshop, Grand Hyatt Hotel, New York, May 19-20, 1987
Paper図書
The Advertising Research Foundationc1987
Other Libraries in Japan
  • Author Heading...earch Workshop Advertisisng Research Foundation Key Issues Workshop

Research quality : the new reality : rededication to basic truths, new information challenges : Sixth Annual ARF Research Quality Workshop, the New York Hilton, September 19, 1988

Research quality : the new reality : rededication to basic truths, new information challenges : Sixth Annual ARF Research Quality Workshop, the New York Hilton, September 19, 1988
Paper図書
[Martin R. Frankel]The Advertising Research Foundationc1988
Other Libraries in Japan
  • Author Heading...ality Workshop Advertisisng Research Foundation Key Issues Workshop Frankel, Martin R.

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