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Service quality

Service quality
Paper図書
volume editor, Lawrence A. Crosby ; contributors, J. Joseph Cronin, Jr., Gary L. Frankwick, Dwayne D. GremlerSage2013
Other Libraries in Japan
  • Author Heading...th, Jagdish N. Crosby, Lawrence A. (Lawrence Allan) Cronin, J. Joseph, Jr. Frankw...

Designing a winning service strategy : [7th annual Service[s] Marketing Conference proceedings]

Designing a winning service strategy : [7th annual Service[s] Marketing Conference proceedings]
Paper図書
edited by Mary Jo Bitner, Lawrence A. CrosbyAmerican Marketing Associationc1989
Other Libraries in Japan
  • Author HeadingAMA's Special Conference on Services Marketing Bitner, Mary Jo Crosby, Lawrence A. (Lawrence Allan)

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