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The reality of global brands : cases and strategies for the successful management of international brands

The reality of global brands : cases and strategies for the successful management of international brands
Paper図書
Graham Hankinson and Philippa CowkingMcGraw-Hillc1996
Other Libraries in Japan
  • Author HeadingHankinson, Graham Cowking, Philippa

Branding in action : cases and strategies for profitable brand management

Branding in action : cases and strategies for profitable brand management
Paper図書
Graham Hankinson and Philippa CowkingMcGraw-Hillc1993
Other Libraries in Japan
  • Author HeadingHankinson, Graham Cowking, Philippa

Reducing industrial oil costs

Reducing industrial oil costs
Paper図書
John Hall and Graham HankinsonGower Technical Pressc1987
Other Libraries in Japan
  • Author HeadingHall, John Hankinson, Graham

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