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Why store brand penetration varies by retailer

Why store brand penetration varies by retailer
Paper図書
Sanjay K. Dhar, Stephen J. HochMarketing Science Institutec1997
Other Libraries in Japan
  • Author HeadingDhar, Sanjay K. Hoch, Stephen J. Marketing Science Institute

Point-of-purchase promotions that sell more units

Point-of-purchase promotions that sell more units
Paper図書
Brian Wansink, Robert J. Kent, Stephen J. HochMarketing Science Institute1997
Other Libraries in Japan
  • Author HeadingWansink, Brian Kent, Robert J. Hoch, Stephen J. Marketing Science Institute

Wharton on making decisions : pbk

Wharton on making decisions : pbk
Paper図書
editors Stephen J. Hoch and Howard C. Kunreuther with Robert E. GuntherJohn Wiley & Sonsc2001
Other Libraries in Japan
  • Author HeadingHoch, Stephen J. (Stephen James) Kunreuther, H...

ウォートンスクールの意思決定論 (Best solution)

ウォートンスクールの意思決定論 (Best solution)
Paper図書
ステファン・J.ホッチ, ハワード・C.クンリューサー 編, 小林陽太郎 監訳, 黒田康史, 大塔達也 訳東洋経済新報社2006.8<DH213-H63>
National Diet LibraryOther Libraries in Japan

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