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Research methodology in marketing : theory development, empirical approaches and philosophy of science considerations : [hardback]
Research methodology in marketing : theory development, empirical approaches and philosophy of science considerations : [hardback]
Paper
図書
Martin Eisend, Alfred Kuss
Springer
c2019
Other Libraries in Japan
Author Heading
Eisend, Martin
Kuss, Alfred
Methods and measures : selected papers
Methods and measures : selected papers
Paper
図書
volume editor, Alfred Kuss ; contributors, David Mazursky ... [et al.]
Sage
2015
Other Libraries in Japan
Author Heading
Jacoby, Jacob
Kuss, Alfred
Mazursky, David Sheth, Jagdis...
Information und Kaufentscheidung : Methoden und Ergebnisse empirischer Konsumentenforschung
Information und Kaufentscheidung : Methoden und Ergebnisse empirischer Konsumentenforschung
Paper
図書
Alfred Kuß
Walter de Gruyter
1987
Other Libraries in Japan
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