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Business marketing : an interaction and network perspective

Business marketing : an interaction and network perspective
Paper図書
edited by Kristian Möller and David WilsonKluwer Academic Publishersc1995
Other Libraries in Japan
  • Author HeadingMoller, Kristian Wilson, David T.

Contemporary research in marketing : proceedings of the XV:th annual conference of the European Marketing Academy v. 1 v. 2

Contemporary research in marketing : proceedings of the XV:th annual conference of the European Marketing Academy v. 1 v. 2
Paper図書
edited by Kristian Möller & Mikael Paltschik[European Marketing Academy]1986
Other Libraries in Japan
  • Author HeadingEuropean Marketing Academy. Conference Möller, Kristian Paltschik, Mikael

Organizational buying behaviour : purchasing and marketing management implications

Organizational buying behaviour : purchasing and marketing management implications
Paper図書
by Stephen T. Parkinson and Michael J. Baker with contributions from K. Moller on behalf of the IBB GroupMacmillan1986
Other Libraries in Japan
  • Author HeadingParkinson, Stephen T. (Stephen Trent) Baker, Michael J. (Michael John) Moller, Kristian

Industrial buying behavior of production materials : a conceptual model and analysis

Industrial buying behavior of production materials : a conceptual model and analysis
Paper図書
Kristian MöllerIn-house reproduction1981
Other Libraries in Japan
  • Author HeadingMöller, Kristian

Industrial buying behavior of production materials : a conceptual model and analysis pbk.

Industrial buying behavior of production materials : a conceptual model and analysis pbk.
Paper図書
Kristian MöllerHelsinki School of Economics1981
Other Libraries in Japan
  • Author HeadingMöller, Kristian

Perceived uncertainty and consumer characteristics in brand choice : investigation with durable and nondurable products

Perceived uncertainty and consumer characteristics in brand choice : investigation with durable and nondurable products
Microform図書
Möller, KristianUniversity Microfilms International1979
Other Libraries in Japan
  • Author HeadingMöller, Kristian

Perceived uncertainty and consumer characteristics in brand choice : investigation with durable and nondurable products

Perceived uncertainty and consumer characteristics in brand choice : investigation with durable and nondurable products
Paper図書
Kristian MöllerHelsinki School of Economics1979
Other Libraries in Japan
  • Author HeadingMöller, Kristian

Managerial application potential of multiattribute choice models

Managerial application potential of multiattribute choice models
Paper図書
Kristian Möller[Helsinki School of Economics]1978
Other Libraries in Japan
  • Author HeadingMöller, Kristian

Brand choice under perceived uncertainty : development and testing of a multiattribute choice model

Brand choice under perceived uncertainty : development and testing of a multiattribute choice model
Paper図書
Kristian MöllerHelsingin Kappakorkeakoulun1977
Other Libraries in Japan
  • Author HeadingMöller, Kristian

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