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Databases & knowledge systems in merchandising

Databases & knowledge systems in merchandising
Paper図書
John M. McCann, John P. GallagherVan Nostrand Reinholdc1991
Other Libraries in Japan
  • Author HeadingMcCann, John M. Gallagher, John P.

Expert systems for scanner data environments : the marketing workbench laboratory experience

Expert systems for scanner data environments : the marketing workbench laboratory experience
Paper図書
John M. McCann, John P. GallagherKluwer Academic Publishersc1990
Other Libraries in Japan
  • Author HeadingMcCann, John M. Gallagher, John P.

The marketing workbench : using computers for better performance : pbk.

The marketing workbench : using computers for better performance : pbk.
Paper図書
John M. McCannDow Jones-Irwinc1986
Other Libraries in Japan
  • Author HeadingMcCann, John M.

Incorporating marketing into corporate planning models

Incorporating marketing into corporate planning models
Paper図書
by John M. McCann and David J. ReibsteinMarketing Science Institutec1978
Other Libraries in Japan
  • Author HeadingMcCann, John M. Reibstein, David J.

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