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The sense and nonsense of consumer product testing : how to identify whether consumers are blindly loyal?

The sense and nonsense of consumer product testing : how to identify whether consumers are blindly loyal?
Paper図書
Priya Raghubir, Tyzoon T. Tyebjee, Ying-Ching Linnow Publishersc2009
Other Libraries in Japan
  • Author HeadingRaghubir, Priya Tyebjee, Tyzoon T. Lin, Ying-Ching

Choice time and conflict in consumer brand choice behavior

Choice time and conflict in consumer brand choice behavior
Microform図書
Tyebjee, Tyzoon T.Xerox University Microfilms1976
Other Libraries in Japan
  • Author HeadingTyebjee, Tyzoon T.

Choice time and conflict in consumer brand choice behavior

Choice time and conflict in consumer brand choice behavior
Paper図書
by Tyzoon T. TyebjeeUniversity Microfilms[1977]
Other Libraries in Japan
  • Author HeadingTyebjee, Tyzoon T.

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