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International marketing strategy : the country of origin effect on decision-making in practice

International marketing strategy : the country of origin effect on decision-making in practice
Paper図書
Giovanna Pegan, Donata Vianelli, Patrizia de LucaSpringerc2020
Other Libraries in Japan
  • Author HeadingPegan, Giovanna Vianelli, Donata Luca, Patrizia de

Global marketing : contemporary theory, practice and cases : hbk : pbk 2nd ed

Global marketing : contemporary theory, practice and cases : hbk : pbk 2nd ed
Paper図書
Ilan Alon ... [et al.]Routledge2017
Other Libraries in Japan
  • Author HeadingAlon, Ilan Jaffe, Eugene D. Prange, Christiane Vianelli, Donata

Global marketing : contemporary theory, practice, and cases

Global marketing : contemporary theory, practice, and cases
Paper図書
Ilan Alon, Eugene Jaffe, with Donata VianelliMcGraw-Hill/Irwinc2013
Other Libraries in Japan
  • Author HeadingAlon, Ilan Jaffe, Eugene D. Vianelli, Donata

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