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Marketing analytics : essential tools for data-driven decisions

Marketing analytics : essential tools for data-driven decisions
Paper図書
Rajkumar Venkatesan, Paul W. Farris, and Ronald T. WilcoxDarden Business Publishing, University of Virginia Press2021
Other Libraries in Japan
  • Author HeadingVenkatesan, Rajkumar Farris, Paul Wilcox, Ronald T.

Cutting-edge marketing analytics : real world cases and data sets for hands on learning

Cutting-edge marketing analytics : real world cases and data sets for hands on learning
Paper図書
Rajkumar Venkatesan, Paul Farris, Ronald T. WilcoxPearson Educationc2015
Other Libraries in Japan
  • Author HeadingVenkatesan, Rajkumar Farris, Paul Wilcox, Ronald T.

Whatever happened to thrift? : why Americans don't save and what to do about it : cloth

Whatever happened to thrift? : why Americans don't save and what to do about it : cloth
Paper図書
Ronald T. WilcoxYale University Pressc2008
Other Libraries in Japan
  • Author HeadingWilcox, Ronald T.

Bargain hunting or star gazing? : how consumers choose mutual funds

Bargain hunting or star gazing? : how consumers choose mutual funds
Paper図書
Ronald T. WilcoxMarketing Science Institute1998
Other Libraries in Japan
  • Author HeadingWilcox, Ronald T.

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