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Search results 7

Organizational orientation and capabilities

Organizational orientation and capabilities
Paper図書
volume editor, Frederick Webster, Jr. ; contributors, Ajay K. Kohli, Philip Kotler, G. Tomas M. HultSage2016
Other Libraries in Japan
  • Subject HeadingDay, George S. Marketing
  • Subject Heading (ID)Day, George S. Marketing
  • Author HeadingDay, George S. Webster, Frederick Kohli, Aja...

Competitive markets : structure and behavior

Competitive markets : structure and behavior
Paper図書
volume editor, Allan D. Shocker ; contributors, Rajendra K. Srivastava, Mary LabkinSage2016
Other Libraries in Japan
  • Subject HeadingDay, George S. Marketing
  • Subject Heading (ID)Day, George S. Marketing
  • Author HeadingDay, George S. Shocker, Allan D. Srivastava,...

Customer and consumer insights

Customer and consumer insights
Paper図書
volume editor, David A. Aaker ; contributors, Katherine N. Lemon, Don Lehmann, Richard StaelinSage2016
Other Libraries in Japan
  • Subject HeadingDay, George S. Marketing
  • Subject Heading (ID)Day, George S. Marketing
  • Author HeadingDay, George S. Aaker, David A. Lemon, Kather...

Marketing in the firm and society

Marketing in the firm and society
Paper図書
volume editor, David J. Reibstein ; contributors, William L. Wilkie, Robert Malcolm, Valarie ZeithamlSage2016
Other Libraries in Japan
  • Subject HeadingDay, George S. Marketing
  • Subject Heading (ID)Day, George S. Marketing
  • Author HeadingDay, George S. Reibstein, David J. Wilkie, W...

Strategic management

Strategic management
Paper図書
volume editor, Paul J.H. Schoemaker ; contributors, Liam Fahey, Rajan VaradarajanSage2016
Other Libraries in Japan
  • Subject HeadingDay, George S. Marketing
  • Subject Heading (ID)Day, George S. Marketing
  • Author HeadingDay, George S. Schoemaker, Paul J. H. Fahey,...

Assessing and formulating strategy

Assessing and formulating strategy
Paper図書
volume editor, V. Kumar ; contributors, Paul W. Farris, Robin Wensley, Venkatesh ShankarSage2016
Other Libraries in Japan
  • Subject HeadingDay, George S. Marketing
  • Subject Heading (ID)Day, George S. Marketing
  • Author HeadingDay, George S. Kumar, V. Farris, Paul Wensle...

Innovation and growth

Innovation and growth
Paper図書
volume editor, Gerard J. Tellis ; contributors, Christine Moorman, Mohanbir SawhneySage2016
Other Libraries in Japan
  • Subject HeadingDay, George S. Marketing
  • Subject Heading (ID)Day, George S. Marketing
  • Author HeadingDay, George S. Tellis, Gerard J. Moorman, Ch...

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