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Consumer market research handbook / editor in chief, Robert M. Worcester.

Consumer market research handbook / editor in chief, Robert M. Worcester.
Paper図書
McGraw-Hillc1972.<DH413-A7>
National Diet LibraryOther Libraries in Japan
  • Subject Heading市場調査. Marketing research -- Addresses, essays, lectures.

Measurement readings for marketing research : pbk

Measurement readings for marketing research : pbk
Paper図書
compiled by J. Paul Peter, Michael L. RayAmerican Marketing Association1984
Other Libraries in Japan
  • Subject HeadingMarketing research -- Addresses, essays, lectures
  • Subject Heading (ID)Marketing research -- Addresses, essays, lectures

Marketing research : applications and problems est.

Marketing research : applications and problems est.
Paper図書
edited by Arun K. Jain, Christian Pinson, Brian T. RatchfordWileyc1982
Other Libraries in Japan
  • Subject HeadingMarketing research -- Addresses, essays, lectures
  • Subject Heading (ID)Marketing research -- Addresses, essays, lectures

Perspectives on methodology in consumer research : us : gw

Perspectives on methodology in consumer research : us : gw
Paper図書
edited by David Brinberg and Richard J. LutzSpringer-Verlagc1986
Other Libraries in Japan
  • Subject Heading...says, lectures Marketing research -- Addresses, essays, lectures Motivation research (Marketin...
  • Subject Heading (ID)...says, lectures Marketing research -- Addresses, essays, lectures Motivation research (Marketin...

Readings in managing the marketing research function

Readings in managing the marketing research function
Paper図書
[compiled by] Lee Adler, Charles S. MayerAmerican Marketing Associationc1980
Other Libraries in Japan
  • Subject HeadingMarketing research -- Addresses, essays, lectures
  • Subject Heading (ID)Marketing research -- Addresses, essays, lectures

Marketing to the changing household : management and research perspectives

Marketing to the changing household : management and research perspectives
Paper図書
edited by Mary Lou Roberts and Lawrence H. WortzelBallinger Pub. Co.c1984
Other Libraries in Japan
  • Subject Heading...says, lectures Marketing research -- Addresses, essays, lectures Marketing -- Management -- Ad...
  • Subject Heading (ID)...says, lectures Marketing research -- Addresses, essays, lectures Marketing -- Management -- Ad...

Consumer market research handbook 2d ed

Consumer market research handbook 2d ed
Paper図書
editors, Robert M. Worcester, John DownhamVan Nostrand Reinhold Co.c1978
Other Libraries in Japan
  • Subject HeadingMarketing research -- Addresses, essays, lectures
  • Subject Heading (ID)Marketing research -- Addresses, essays, lectures

Behavioral models for market analysis : foundations for marketing action

Behavioral models for market analysis : foundations for marketing action
Paper図書
[edited by] Francesco M. Nicosia, Yoram WindDryden Pressc1977
Other Libraries in Japan
  • Subject HeadingMarketing research -- Addresses, essays, lectures Consumers -- Addresses, essay...
  • Subject Heading (ID)Marketing research -- Addresses, essays, lectures Consumers -- Addresses, essay...

Contemporary marketing research : perspectives and applications

Contemporary marketing research : perspectives and applications
Paper図書
Norman A.P. GovoniGeneral Learning Press[1972]
Other Libraries in Japan
  • Subject HeadingMarketing research -- Addresses, essays, lectures
  • Subject Heading (ID)Marketing research -- Addresses, essays, lectures

Consumer market research handbook

Consumer market research handbook
Paper図書
Editor in chief: Robert M. WorcesterMcGraw-Hill[1972]
Other Libraries in Japan
  • Subject HeadingMarketing research -- Addresses, essays, lectures
  • Subject Heading (ID)Marketing research -- Addresses, essays, lectures

Scientific marketing research

Scientific marketing research
Paper図書
edited by Gerald Albaum and M. VenkatesanFree Press[1971]
Other Libraries in Japan
  • Subject HeadingMarketing research -- Addresses, essays, lectures
  • Subject Heading (ID)Marketing research -- Addresses, essays, lectures

Marketing information systems : selected readings

Marketing information systems : selected readings
Paper図書
edited by Charles D. ScheweAmerican Marketing Associationc1976
Other Libraries in Japan
  • Subject Heading...says, lectures Marketing research -- Addresses, essays, lectures Management information system...
  • Subject Heading (ID)...says, lectures Marketing research -- Addresses, essays, lectures Management information system...

Readings in survey research

Readings in survey research
Paper図書
edited by Robert FerberAmerican Marketing Associationc1978
Other Libraries in Japan
  • Subject HeadingMarketing research -- Addresses, essays, lectures Sampling (Statistics) -- Addr...
  • Subject Heading (ID)Marketing research -- Addresses, essays, lectures Sampling (Statistics) -- Addr...

Marketing research : selected readings

Marketing research : selected readings
Paper図書
edited by Joseph Seibert & Gorden [i.e. Gordon] WillsPenguin1970
Other Libraries in Japan
  • Subject HeadingMarketing research -- Addresses, essays, lectures
  • Subject Heading (ID)Marketing research -- Addresses, essays, lectures

Current controversies in marketing research

Current controversies in marketing research
Paper図書
edited by Leo Bogart for the Market Research CouncilMarkham Pub. Co.c1969
Other Libraries in Japan
  • Subject HeadingMarketing research -- Addresses, essays, lectures
  • Subject Heading (ID)Marketing research -- Addresses, essays, lectures

Perspectives in management, marketing and research

Perspectives in management, marketing and research
Paper図書
Harry HenryCrosby Lockwoodc1971
Other Libraries in Japan
  • Subject Heading...says, lectures Marketing research -- Addresses, essays, lectures
  • Subject Heading (ID)...says, lectures Marketing research -- Addresses, essays, lectures

Marketing management and the decision sciences : theory and applications

Marketing management and the decision sciences : theory and applications
Paper図書
William R. Darden, Rudolph P. LamoneAllyn and Bacon[1971]
Other Libraries in Japan
  • Subject HeadingMarketing research -- Addresses, essays, lectures Marketing -- Management -- Ad...
  • Subject Heading (ID)Marketing research -- Addresses, essays, lectures Marketing -- Management -- Ad...

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