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Marketing communications : theory and research pbk.

Marketing communications : theory and research pbk.
Paper図書
editors, Michael J. Houston, Richard J. LutzAmerican Marketing Association1985
Other Libraries in Japan

1985 AMA Educators' proceedings . Marketing communications : theory and research

1985 AMA Educators' proceedings . Marketing communications : theory and research
Paper図書
[editors] Robert F. Lusch ... [et al.] . editors, Michael J. Houston, Richard J. LutzAmerican Marketing Associationc1985
Other Libraries in Japan
  • Alternative TitleMarketing communications : theory and research AMA Conference Proceedings 19...
  • Alternative TitleMarketing communications : theory and research AMA Conference Proceedings 19...

Proceedings series

Proceedings series
Paper図書
American Marketing AssociationAmerican Marketing Association
Other Libraries in Japan
  • Related Material... proceedings . Marketing communications : theory and research Attitude resea......e perspectives Marketing communications : theory and research Attitude research plays for h...

Series

Series
Paper図書
American Marketing AssociationAmerican Marketing Association
Other Libraries in Japan
  • Related Material... proceedings . Marketing communications : theory and research Marketing in turbulent times ...

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