Strategic management of innovation and design / Pascal Le Masson, Benoît Weil, Armand Hatchuel ; forewords by Paul Rivier and Marc Maurer ; afterword by Jacques Lacambre and Dominique Levent ; translated from 'Les processus d'innovation' by Alison Bissery and adapted by the authors.
Strategic management of innovation and design / Pascal Le Masson, Benoît Weil, Armand Hatchuel ; forewords by Paul Rivier and Marc Maurer ; afterword by Jacques Lacambre and Dominique Levent ; translated from 'Les processus d'innovation' by Alison Bissery and adapted by the authors.
Related URL: Cover image http: //assets.cambridge.org/97805217/68771/cover/9780521768771.jpg.
資料詳細
内容細目:
Introduction: from R&D to RID; Part I. From Innovation to Innovative Design: 1. What do we know about innovation? Testing the economic and social scie...
要約等:
"There is now widespread agreement that innovation holds the key to future economic and social prosperity in developed countries. But what kind of inn...