Printers' Ink business bookshelf publications

• 資料種別: 図書
• タイトル: Printers' Ink business bookshelf publications
• 出版事項: Funk & Wagnalls Co. in association with Printers' Ink Publishing Co.
• 出版地（国名コード）: us
• 本文の言語コード: en
• 対象利用者: 一般
• 関連情報: Printers' ink refresher course in advertising, selling and merchandising : facts and findings on more than two-score advertising, selling and merchandising devices, based on a series of articles originally appearing in Printers' Ink; https://cir.nii.ac.jp/crid/1130000794130712320; Modern radio advertising; https://cir.nii.ac.jp/crid/1130000794460412544; How to write advertising copy that sells : principles and practices; https://cir.nii.ac.jp/crid/1130000794985248640; Advertising agency financial management and accounting; https://cir.nii.ac.jp/crid/1130000795023359360; Small-space advertising for large and small advertisers for results at low cost : what-to-do and how-to-do-it; https://cir.nii.ac.jp/crid/1130000795775195648; Sales promotion idea book; https://cir.nii.ac.jp/crid/1130000796353550976; Case histories of successful advertising, problems-solutions-results; https://cir.nii.ac.jp/crid/1130000796414343808; Selling to and through the new department store : changes and trends, policies and practices, ways and means; https://cir.nii.ac.jp/crid/1130000796578824064; The modern law of advertising and marketing : a layman's guidebook for everyone concerned with the marketing of America's goods and services; https://cir.nii.ac.jp/crid/1130000798112302848; Advertising idea book; https://cir.nii.ac.jp/crid/1130282268946202880; Case histories of successful marketing : 55 problems, solutions, results; https://cir.nii.ac.jp/crid/1130282269610374272; https://cir.nii.ac.jp/crid/1130282270165907072; Attention and interest factors in advertising : survey, analysis, interpretation; https://cir.nii.ac.jp/crid/1130282270374637568; Sales idea book; https://cir.nii.ac.jp/crid/1130282270797080192; Advertising work told with pictures; https://cir.nii.ac.jp/crid/1130282270913753728
• 関連情報（URI）: https://ci.nii.ac.jp/ncid/BA13023104#entity
• 連携機関・データベース: 国立情報学研究所 : CiNii Research
• 提供元機関・データベース: CiNii Books; https://ci.nii.ac.jp/books
• NACSIS書誌ID（NCID）: https://ci.nii.ac.jp/ncid/BA13023104 : BA13023104

目次

Printers' ink refresher course in advertising, selling and merchandising : facts and findings on more than two-score advertising, selling and merchandising devices, based on a series of articles originally appearing in Printers' Ink

Modern radio advertising

How to write advertising copy that sells : principles and practices

Advertising agency financial management and accounting

Small-space advertising for large and small advertisers for results at low cost : what-to-do and how-to-do-it