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1993 AMA educators' proceedings : enhancing knowledge development in marketing外部サイト1985 AMA Educators' proceedings . Marketing communications : theory and research外部サイトAttitude research enters the '80s外部サイトConceptual and theoretical developments in marketing外部サイト1983 AMA Winter Educators' Conference : research methods and causal modeling in marketing外部サイトStayin' alive through '95 : how to thrive and not just survive : 9th Annual Services Marketing Conference, October 21-24, 1990外部サイト1989 AMA Educators' Proceedings : enhancing knowledge development in marketing . 1989 AMA Winter Educators' Conference : marketing theory and practice外部サイトInternational marketing : managerial issues, research, and opportunities外部サイトMarketing and the quality of life外部サイトConsumerism, new challenges for marketing外部サイトService excellence : marketing's impact on performance外部サイトEffective leadership in action : health care's focus on accountability外部サイトAttitude research under the sun外部サイトResponding to the challenge : health care marketing comes of age外部サイト1987 AMA Winter Educators' Conference : marketing theory外部サイトA look back, a look ahead外部サイトThe Services challenge : integrating for competitive advantage外部サイトIssues in industrial marketing : a view to the future外部サイトMarketing and preventive health care : interdisciplinary and interorganizational perspectives外部サイトEmerging perspectives on services marketing外部サイトStraight talk about attitude research外部サイトA look back, a look ahead外部サイトBuyer-seller interactions : empirical research and normative issues外部サイトTheoretical developments in marketing外部サイト1984 AMA Winter Educators' Conference : scientific method in marketing外部サイトMarketing theory, philosophy of science perspectives外部サイトMarketing communications : theory and research外部サイトAttitude research plays for high stakes外部サイト1989 AMA Winter Educators' Conference : marketing theory and practice外部サイト1990 AMA educators' proceedings : enhancing knowledge development in marketing外部サイトDesigning a winning service strategy : [7th annual Service[s] Marketing Conference proceedings]外部サイトProceedings of the 11th Paul D. Converse Symposium外部サイト1984 AMA Educators' proceedings . 1984 AMA Winter Educators' Conference : scientific method in marketing外部サイトMarket information and research in fashion management外部サイトCreativity in services marketing : what's new, what works, what's developing外部サイト1993 Symposium for the Marketing of Higher Education, November 14-17, 1993, The Peabody Orlando, Orlando外部サイトCustomer satisfaction, focus on the customer : Second Congress on Customer Satisfaction, May 17-20, 1992, Lake Buena Vista, Florida外部サイトMarketing strategies for a tough environment外部サイト1986 AMA Winter Educators' Conference : marketing Education : knowledge development, dissemination, and utilization外部サイトThe Conserver society外部サイトMacromarketing, a Canadian perspective外部サイトMultinational product management外部サイト1983 AMA Educators' Proceedings . 1983 AMA Winter Educators' Conference : research methods and causal modeling in marketing外部サイトMarketing public transportation : policies, strategies, and research needs for the 1980's外部サイト1994 Symposium for the Marketing of Higher Education, October 30-November 1, 1994外部サイトDeveloping new services外部サイトAttitude research plays for high stakes外部サイト1992 AMA educators' proceedings : enhancing knowledge development in marketing外部サイトMacromarketing, a Canadian perspective外部サイトProceedings of the 14th Paul D. Converse Symposium外部サイト1983 AMA educators' proceedings外部サイトEfficiency and effectiveness in marketing外部サイトThe effect of information on consumer and market behavior外部サイト1987 AMA educators' proceedings . 1987 AMA Winter Educators' conference : marketing theory外部サイト1987 AMA educators' proceedings外部サイトProceedings of the 12th Paul D. Converse Symposium外部サイトA Strategic approach to business marketing外部サイトChanging marketing systems : consumer, corporate and government interfaces : 1967 Winter Conference, December 27-29, 1967, Washington, D.C.外部サイトAdd value to your service : the key to success外部サイトServices marketing in a changing environment外部サイトMarketing in the 80's : changes & challenges外部サイトMarketing of services外部サイトBuilding marketing effectiveness in healthcare外部サイトProceedings of the 13th Paul D. Converse Symposium外部サイト1989 AMA educators' proceedings : enhancing knowledge development in marketing外部サイトMarketing and the future外部サイトDiffusing marketing theory and research : the contributions of Bauer, Green, Kotler, and Levitt外部サイトConceptual and theoretical developments in marketing外部サイト1988 AMA Educators' Proceedings : efficiency and effectiveness in marketing . 1988 AMA Winter Educators' Conference : marketing : a return to the broader dimensions外部サイトTheory in retailing : traditional and nontraditional sources外部サイトMarketing, a return to the broader dimensions外部サイトChanging marketing systems : consumer, corporate and government interfaces : 1967 Winter Conference, December 27-29, 1967, Washington, D.C.外部サイト1986 AMA Educators' Proceedings . 1986 AMA Winter Educators' Conference : marketing education : knowledge development, dissemination, and utilization外部サイト

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図書
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American Marketing Association
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us
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関連情報
1993 AMA educators' proceedings : enhancing knowledge development in marketing
1985 AMA Educators' proceedings . Marketing communications : theory and research
Attitude research enters the '80s
Conceptual and theoretical developments in marketing
1983 AMA Winter Educators' Conference : research methods and causal modeling in marketing
Stayin' alive through '95 : how to thrive and not just survive : 9th Annual Services Marketing Conference, October 21-24, 1990
1989 AMA Educators' Proceedings : enhancing knowledge development in marketing . 1989 AMA Winter Educators' Conference : marketing theory and practice
International marketing : managerial issues, research, and opportunities
Marketing and the quality of life
Consumerism, new challenges for marketing
Service excellence : marketing's impact on performance
Effective leadership in action : health care's focus on accountability
Attitude research under the sun
Responding to the challenge : health care marketing comes of age
1987 AMA Winter Educators' Conference : marketing theory
A look back, a look ahead
The Services challenge : integrating for competitive advantage
Issues in industrial marketing : a view to the future
Marketing and preventive health care : interdisciplinary and interorganizational perspectives
Emerging perspectives on services marketing
Straight talk about attitude research
A look back, a look ahead
Buyer-seller interactions : empirical research and normative issues
Theoretical developments in marketing
1984 AMA Winter Educators' Conference : scientific method in marketing
Marketing theory, philosophy of science perspectives
Marketing communications : theory and research
Attitude research plays for high stakes
1989 AMA Winter Educators' Conference : marketing theory and practice
1990 AMA educators' proceedings : enhancing knowledge development in marketing
Designing a winning service strategy : [7th annual Service[s] Marketing Conference proceedings]
Proceedings of the 11th Paul D. Converse Symposium
1984 AMA Educators' proceedings . 1984 AMA Winter Educators' Conference : scientific method in marketing
Market information and research in fashion management
Creativity in services marketing : what's new, what works, what's developing
1993 Symposium for the Marketing of Higher Education, November 14-17, 1993, The Peabody Orlando, Orlando
Customer satisfaction, focus on the customer : Second Congress on Customer Satisfaction, May 17-20, 1992, Lake Buena Vista, Florida
Marketing strategies for a tough environment
1986 AMA Winter Educators' Conference : marketing Education : knowledge development, dissemination, and utilization
The Conserver society
Macromarketing, a Canadian perspective
Multinational product management
1983 AMA Educators' Proceedings . 1983 AMA Winter Educators' Conference : research methods and causal modeling in marketing
Marketing public transportation : policies, strategies, and research needs for the 1980's
1994 Symposium for the Marketing of Higher Education, October 30-November 1, 1994
Developing new services
Attitude research plays for high stakes
1992 AMA educators' proceedings : enhancing knowledge development in marketing
Macromarketing, a Canadian perspective
Proceedings of the 14th Paul D. Converse Symposium
1983 AMA educators' proceedings
Efficiency and effectiveness in marketing
The effect of information on consumer and market behavior
1987 AMA educators' proceedings . 1987 AMA Winter Educators' conference : marketing theory
1987 AMA educators' proceedings
Proceedings of the 12th Paul D. Converse Symposium
A Strategic approach to business marketing
Changing marketing systems : consumer, corporate and government interfaces : 1967 Winter Conference, December 27-29, 1967, Washington, D.C.
Add value to your service : the key to success
Services marketing in a changing environment
Marketing in the 80's : changes & challenges
Marketing of services
Building marketing effectiveness in healthcare
Proceedings of the 13th Paul D. Converse Symposium
1989 AMA educators' proceedings : enhancing knowledge development in marketing
Marketing and the future
Diffusing marketing theory and research : the contributions of Bauer, Green, Kotler, and Levitt
Conceptual and theoretical developments in marketing
1988 AMA Educators' Proceedings : efficiency and effectiveness in marketing . 1988 AMA Winter Educators' Conference : marketing : a return to the broader dimensions
Theory in retailing : traditional and nontraditional sources
Marketing, a return to the broader dimensions
Changing marketing systems : consumer, corporate and government interfaces : 1967 Winter Conference, December 27-29, 1967, Washington, D.C.
1986 AMA Educators' Proceedings . 1986 AMA Winter Educators' Conference : marketing education : knowledge development, dissemination, and utilization
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