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- Better marketing for a better worldChallenging the bounds of marketing thoughtWhat happens in marketing, stays digital : rethinking marketing in the era of unlimited dataMarketing in a global, digital and connected worldenhancing knowledge development in marketingRegaining relevance: doing research that reshapes the practice of marketingLight in the darkness : marketing's role in driving positive changeInnovating and collaborating in a global marketplaceUnderstanding complexity, transforming the marketplaceMarketing 2011 : delivering value in turbulent timesEngaging customersLeveraging new technologies to create valueIntegrating paradigms in a world where marketing is everywhereMarketing on Fire : Burning Questions, Hot New Methods, and Practical Ideas Worth SpreadingConsumers and firms in a global worldReconnecting and reconceiving the marketplaceA world disrupted : marketing's role in understanding, adapting and transforming the business ecosystemUnlocking our potentialBridging gaps: marketing in an age of disruptionThe human side of marketing in an age of digital transformationReimagining marketingReconnecting and reconceiving the marketplace