The Cornell Hospitality Quarterly ブランドパートナーシップにおける日和見主義 : 威圧と関係規範の効果

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The Cornell Hospitality Quarterly ブランドパートナーシップにおける日和見主義 : 威圧と関係規範の効果

Call No. (NDL)
Z5-83
Bibliographic ID of National Diet Library
023423623
Material type
記事
Author
Chekitan S. Devほか
Publisher
東京 : 柴田書店
Publication date
2012-03
Material Format
Paper
Journal name
ホテル旅館 : hotel ryokan management 49(3)=578:2012.3
Publication Page
p.128-122
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Paper

Material Type
記事
Author/Editor
Chekitan S. Dev
Stephan Grzeskowiak
James R. Brown
Alternative Title
Opportunism in Brand Partnerships : Effects of Coercion and Relationship Norms
Periodical title
ホテル旅館 : hotel ryokan management
No. or year of volume/issue
49(3)=578:2012.3
Volume
49
Issue
3
Sequential issue number
578