ソーシャルメディアを対象としたマーケティング解析 : 時事問題をきっかけとした想定外の消費行動抽出(奥村洋彦教授古稀退任記念号)

Journal name: 学習院大学経済論集 = Gakushuin economic papers : The journal of Faculty of Economics, Gakushuin University 48(4)=151:2012.1

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Material Type: 記事
Title: ソーシャルメディアを対象としたマーケティング解析 : 時事問題をきっかけとした想定外の消費行動抽出
Author/Editor: 橋本隆子
久保山哲二
白田由香利
Series Title: 奥村洋彦教授古稀退任記念号
Author Heading: 橋本隆子
久保山哲二
白田由香利
Alternative Title: Marketing Analysis for Social Media : Detecting Unexpected consumer behavior analysis triggered by topical issues
Periodical title: 学習院大学経済論集 = Gakushuin economic papers : The journal of Faculty of Economics, Gakushuin University
No. or year of volume/issue: 48(4)=151:2012.1
Volume: 48
Issue: 4
Sequential issue number: 151
Pages: 285-302
Publication date of volume/issue (W3CDTF): 2012-01
ISSN (Periodical Title): 0016-3953
ISSN-L (Periodical Title): 0016-3953
Publication (Periodical Title): 東京 : 学習院大学経済学会
Place of Publication (Country Code): JP
Text Language Code: jpn
NDLC: ZD11
Target Audience: 一般
Holding library: 国立国会図書館
Call No.: Z3-6
Data Provider (Database): 国立国会図書館 : 国立国会図書館雑誌記事索引
https://ndlsearch.ndl.go.jp
Bibliographic ID (NDL): 023577620
http://id.ndl.go.jp/bib/023577620
Bibliographic Record Category (NDL): 632