小売バイヤーによる新商品の採用基準(特集消費を読み解くための新たな視点)

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Material Type: 記事
Title: 小売バイヤーによる新商品の採用基準
Author/Editor: 石井裕明
石田大典
恩藏直人
Series Title: 特集消費を読み解くための新たな視点
Author Heading: 石井裕明
石田大典
恩藏直人
Periodical title: マーケティングジャーナル = Japan marketing journal
No. or year of volume/issue: 31(4)=124:2012.Spr
Volume: 31
Issue: 4
Sequential issue number: 124
Pages: 70-83
Publication date of volume/issue (W3CDTF): 2012
ISSN (Periodical Title): 0389-7265
ISSN-L (Periodical Title): 0389-7265
Publication (Periodical Title): 東京 : 日本マーケティング協会
Place of Publication (Country Code): JP
Text Language Code: jpn
NDLC: ZD25
Target Audience: 一般
Holding library: 国立国会図書館
Call No.: Z4-527
Data Provider (Database): 国立国会図書館 : 国立国会図書館雑誌記事索引
https://ndlsearch.ndl.go.jp
Bibliographic ID (NDL): 023755659
http://id.ndl.go.jp/bib/023755659
Bibliographic Record Category (NDL): 632