市場対応の迅速性にマーケティングの管理体制が及ぼす影響

Journal name: 日本経営学会誌 = Journal of business management / 日本経営学会編 (33):2014.6

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Material Type: 記事
Title: 市場対応の迅速性にマーケティングの管理体制が及ぼす影響
Author/Editor: 福地宏之
Author Heading: 福地宏之
Alternative Title: Effects of Marketing Management Systems on the Rapidity of Market Responses
Periodical title: 日本経営学会誌 = Journal of business management / 日本経営学会編
No. or year of volume/issue: (33):2014.6
Issue: 33
Pages: 100-111
Publication date of volume/issue (W3CDTF): 2014-06
ISSN (Periodical Title): 1882-0271
ISSN-L (Periodical Title): 1882-0271
Publication (Periodical Title): 東京 : 千倉書房
Place of Publication (Country Code): JP
Text Language Code: jpn
Subject Heading: 市場対応
戦略変更
組織管理
マーケティングの影響力
営業の自律性
NDLC: ZD23
Target Audience: 一般
Holding library: 国立国会図書館
Call No.: Z71-S777
Data Provider (Database): 国立国会図書館 : 国立国会図書館雑誌記事索引
https://ndlsearch.ndl.go.jp
Bibliographic ID (NDL): 025631817
http://id.ndl.go.jp/bib/025631817
Bibliographic Record Category (NDL): 632