基幹商品の育成をベースに新商品を提案消費者目線のマーケティング展開でコスト高・低価格志向の逆風から利益を捻出

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Material Type: 記事
Title: 基幹商品の育成をベースに新商品を提案消費者目線のマーケティング展開でコスト高・低価格志向の逆風から利益を捻出
Author/Editor: 阿部豊太郎
Author Heading: 阿部豊太郎
Periodical title: 総合食品
No. or year of volume/issue: 38(12)=456:2015.5
Volume: 38
Issue: 12
Sequential issue number: 456
Pages: 52-55
Publication date of volume/issue (W3CDTF): 2015-05
ISSN (Periodical Title): 0386-698X
ISSN-L (Periodical Title): 0386-698X
Publication (Periodical Title): 東京 : 総合食品研究所
Place of Publication (Country Code): JP
Text Language Code: jpn
NDLC: ZP34
Target Audience: 一般
Holding library: 国立国会図書館
Call No.: Z17-806
Data Provider (Database): 国立国会図書館 : 国立国会図書館雑誌記事索引
https://ndlsearch.ndl.go.jp
Bibliographic ID (NDL): 026402493
http://id.ndl.go.jp/bib/026402493
Bibliographic Record Category (NDL): 632