ブランドが企業業績に与える影響の業種間での差異についての実証研究

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ブランドが企業業績に与える影響の業種間での差異についての実証研究

Call No. (NDL)
Z22-B221
Bibliographic ID of National Diet Library
028172546
Material type
記事
Author
福田 正彦
Publisher
茅ケ崎 : 文教大学出版事業部
Publication date
2017-03
Material Format
Paper
Journal name
湘南フォーラム : 文教大学湘南総合研究所紀要 = Shonan Forum : journal of the Shonan Research Institute, Bunkyo University / 文教大学湘南総合研究所 編 (21):2017.3
Publication Page
p.43-55
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Paper

Material Type
記事
Author/Editor
福田 正彦
Author Heading
Alternative Title
Empirical Study on Difference by Industries in Brand Effects on Firms' Performance
Periodical title
湘南フォーラム : 文教大学湘南総合研究所紀要 = Shonan Forum : journal of the Shonan Research Institute, Bunkyo University / 文教大学湘南総合研究所 編
No. or year of volume/issue
(21):2017.3
Issue
21
Pages
43-55
Publication date of volume/issue (W3CDTF)
2017-03