Volume number(4)-(6):2015-2017
生産財(業務用品)メ...

生産財(業務用品)メーカーによるB to BとB to Cマーケティング : 日本食研ホールディングス株式会社の事例より

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生産財(業務用品)メーカーによるB to BとB to Cマーケティング : 日本食研ホールディングス株式会社の事例より

Call No. (NDL)
Z72-H744
Bibliographic ID of National Diet Library
028409497
Material type
記事
Author
菅生 一郎
Publisher
東京 : 日本消費経済学会事務局
Publication date
2017
Material Format
Paper
Journal name
消費経済研究 = Economy of consumption research / 日本消費経済学会事務局 編 (6):2017
Publication Page
p.80-91
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Paper

Material Type
記事
Author/Editor
菅生 一郎
Author Heading
Alternative Title
"B to B" and "B to C" marketing by the producer's goods (duties equipment) maker : The case study of Nihon Shokken Holdings Co., Ltd
Periodical title
消費経済研究 = Economy of consumption research / 日本消費経済学会事務局 編
No. or year of volume/issue
(6):2017
Issue
6
Pages
80-91
Publication date of volume/issue (W3CDTF)
2017