Irrationality in the Consumption of English : The Case of Eikaiwa Advertising in Japan

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Summary, etc.：: application/pdfTokyo University of Science(Provided by: CiNii Research)

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Material Type: 記事
Title: Irrationality in the Consumption of English : The Case of Eikaiwa Advertising in Japan
Author/Editor: William SIMPSON
Author Heading: William SIMPSON
Periodical title: 神戸市外国語大学外国学研究所研究年報 = Journal of Research Institute
No. or year of volume/issue: (62):2021
Issue: 62
Pages: 91-103
Publication date of volume/issue (W3CDTF): 2021
ISSN (Periodical Title): 0454-1073
ISSN-L (Periodical Title): 0454-1073
Publication (Periodical Title): 神戸 : 神戸市外国語大学外国学研究所
Place of Publication (Country Code): JP
Text Language Code: eng
Subject Heading: Rationality
English Language Teaching
Advertising
Multimodality
Critical Discourse Analysis
NDLC: ZK31
Target Audience: 一般
Holding library: 国立国会図書館
Call No.: Z12-92
Data Provider (Database): 国立国会図書館 : 国立国会図書館雑誌記事索引
https://ndlsearch.ndl.go.jp
Bibliographic ID (NDL): 032017735
http://id.ndl.go.jp/bib/032017735
Bibliographic Record Category (NDL): 632