協争戦略論の東南アジア新興国におけるチャネル戦略構築への援用に関する一考察 : 日系食品メーカーのインドネシア進出を例に
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CiNii Research
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- Material Type
- 記事
- Author/Editor
- 目黒 良門
- Author Heading
- Alternative Title
- A Study on the Application of the Theory of Co-opetition Strategy to the Construction of Channel Strategies in Emerging Southeast Asian Countries : The case of a Japanese food manufacturer's entry into the Indonesian market
- Periodical title
- 専修マネジメント・ジャーナル = Senshu management journal
- No. or year of volume/issue
- 13(2):2023
- Volume
- 13
- Issue
- 2
- Pages
- 1-13