動画配信サブスクリプションサービスにおけるコンテンツの知覚多様性が消費者のロイヤルティに与える影響

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Material Type: 記事
Title: 動画配信サブスクリプションサービスにおけるコンテンツの知覚多様性が消費者のロイヤルティに与える影響
Author/Editor: 中川正悦郎
Author Heading: 中川正悦郎
Alternative Title: The effects of perceived variety of video contents on consumers' loyalty toward subscription-based video streaming service
Periodical title: JSMDレビュー = JSMD review
No. or year of volume/issue: 5(2):2021.12
Volume: 5
Issue: 2
Pages: 41-50
Publication date of volume/issue (W3CDTF): 2021-12
ISSN (Periodical Title): 2432-7174
ISSN-L (Periodical Title): 2432-6992
Publication (Periodical Title): [神戸] : 日本商業学会
Place of Publication (Country Code): JP
Text Language Code: jpn
Subject Heading: 動画配信サービス
サブスクリプション
知覚多様性
技術受容モデル
ロイヤルティ
NDLC: ZD25
Target Audience: 一般
Holding library: 国立国会図書館
Call No.: Z72-N955
Data Provider (Database): 国立国会図書館 : 国立国会図書館雑誌記事索引
https://ndlsearch.ndl.go.jp
Bibliographic ID (NDL): 033590141
http://id.ndl.go.jp/bib/033590141
Bibliographic Record Category (NDL): 632