Volume number(30) 2008年度
ブランド・ネームにお...

ブランド・ネームにおける語感の影響に関する一考察--音象徴に弄ばれる私達

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ブランド・ネームにおける語感の影響に関する一考察--音象徴に弄ばれる私達

Call No. (NDL)
Z3-B393
Bibliographic ID of National Diet Library
10254521
Material type
記事
Author
越川 靖子
Publisher
東京 : 明治大学大学院
Publication date
2008
Material Format
Paper
Journal name
商学研究論集 = Studies in commerce / 明治大学大学院商学研究科 (30) 2008年度
Publication Page
p.47~65
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Paper

Material Type
記事
Author/Editor
越川 靖子
Author Heading
Alternative Title
A study on the influence of Go-Kan on brand name: a great efficiency under the control of the phonetic symbolism
Periodical title
商学研究論集 = Studies in commerce / 明治大学大学院商学研究科
No. or year of volume/issue
(30) 2008年度
Issue
30
Pages
47~65
Publication date of volume/issue (W3CDTF)
2008