Poetic Eff...

Poetic Effects(詩的効果)再考--広告表現を例にとって

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Poetic Effects(詩的効果)再考--広告表現を例にとって

Call No. (NDL)
Z4-405
Bibliographic ID of National Diet Library
10261762
Material type
記事
Author
新井 恭子
Publisher
東京 : 東洋大学経営学部
Publication date
2008-11
Material Format
Digital
Journal name
経営論集 (72) 2008.11
Publication Page
p.33~42
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Digital

Material Type
記事
Author/Editor
新井 恭子
Author Heading
Alternative Title
Poetic effects revisited: the case of advertising expressions
Periodical title
経営論集
No. or year of volume/issue
(72) 2008.11
Issue
72
Pages
33~42
Publication date of volume/issue (W3CDTF)
2008-11