講演論文消費者の意思決定過程([日本基礎心理学会]2008年度第2回フォーラム消費者心理を科学する--認知心理学と行動経済学の接点)

Journal name: 基礎心理学研究 = The Japanese journal of psychonomic science / 日本基礎心理学会編集委員会編 28(1) 2009.9

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Material Type: 記事
Title: 講演論文消費者の意思決定過程
Author/Editor: 竹村和久
Series Title: [日本基礎心理学会]2008年度第2回フォーラム消費者心理を科学する--認知心理学と行動経済学の接点
Author Heading: 竹村和久
Alternative Title: Consumer decision process
Periodical title: 基礎心理学研究 = The Japanese journal of psychonomic science / 日本基礎心理学会編集委員会編
No. or year of volume/issue: 28(1) 2009.9
Volume: 28
Issue: 1
Pages: 147～155
Publication date of volume/issue (W3CDTF): 2009-09
ISSN (Periodical Title): 0287-7651
ISSN-L (Periodical Title): 0287-7651
Publication (Periodical Title): 東京 : 日本基礎心理学会
Place of Publication (Country Code): JP
Text Language Code: jpn
Subject Heading: consumer behavior
consumer choice
decision theory
utility theory
prospect theory
contingent focus theory
neuroeconomics
neuromarketing
NDLC: ZS2
Target Audience: 一般
Holding library: 国立国会図書館
Call No.: Z19-1361
Data Provider (Database): 国立国会図書館 : 国立国会図書館雑誌記事索引
https://ndlsearch.ndl.go.jp
Bibliographic ID (NDL): 10498910
http://id.ndl.go.jp/bib/10498910
Bibliographic Record Category (NDL): 632