企業における社会関係資本とパブリックリレーションズ--社会との関係構築による資本蓄積とパブリックリレーションズ定義の再考
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- Material Type
- 記事
- Author/Editor
- 北見 幸一
- Author Heading
- Alternative Title
- Corporate Social Capital and Public Relations: capital accumulation by social relationship and rethinking the definition of Public Relations
- Periodical title
- メディア・コミュニケーション研究 / 北海道大学大学院メディア・コミュニケーション研究院 編
- No. or year of volume/issue
- 56 2009
- Volume
- 56
- Pages
- 135～179
- Publication date of volume/issue (W3CDTF)
- 2009