日本のグロサリー市場のPB戦略におけるNBとの共生的関係の有効性に関する一考察
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- Material Type
- 記事
- Author/Editor
- 舘田 佐栄子
- Author Heading
- Alternative Title
- A study of effectiveness of relative in PB with NB symbiosis strategy of grocery market in Japan
- Periodical title
- 立教ビジネスデザイン研究
- No. or year of volume/issue
- (7) 2010
- Issue
- 7
- Pages
- 3~16
- Publication date of volume/issue (W3CDTF)
- 2010