Volume number(29)-(33):2006-2010
購買場面における製品...

購買場面における製品関与が重要性評価に及ぼす影響--コンジョイント分析を用いた検討

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購買場面における製品関与が重要性評価に及ぼす影響--コンジョイント分析を用いた検討

Call No. (NDL)
Z19-3662
Bibliographic ID of National Diet Library
11040249
Material type
記事
Author
小幡 直弘ほか
Publisher
札幌 : 北海道心理学会
Publication date
2010
Material Format
Paper
Journal name
北海道心理学研究 = The annals of the Hokkaido Psychological Society (33) 2010
Publication Page
p.27~35
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Paper

Material Type
記事
Author/Editor
小幡 直弘
瀧川 哲夫
Alternative Title
The effect of product involvement on importance evaluation in purchase behavior as measured by conjoint analysis
Periodical title
北海道心理学研究 = The annals of the Hokkaido Psychological Society
No. or year of volume/issue
(33) 2010
Issue
33
Pages
27~35
Publication date of volume/issue (W3CDTF)
2010