学生論文購買行動に影響を与える効果的なPOP広告の検討

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Material Type: 記事
Title: 学生論文購買行動に影響を与える効果的なPOP広告の検討
Author/Editor: 小林裕美
小松朋実
鈴木真奈美他
Author Heading: 小林裕美
小松朋実
鈴木真奈美
Periodical title: 日経広告研究所報 / 日経広告研究所 [編]
No. or year of volume/issue: 45(2) (通号 256) 2011.4・5
Volume: 45
Issue: 2
Sequential issue number: 256
Pages: 73～78
Publication date of volume/issue (W3CDTF): 2011
ISSN (Periodical Title): 0389-4916
ISSN-L (Periodical Title): 0389-4916
Publication (Periodical Title): 東京 : 日経広告研究所
Place of Publication (Country Code): JP
Text Language Code: jpn
NDLC: ZD25
Target Audience: 一般
Holding library: 国立国会図書館
Call No.: Z4-522
Data Provider (Database): 国立国会図書館 : 国立国会図書館雑誌記事索引
https://ndlsearch.ndl.go.jp
Bibliographic ID (NDL): 11051694
http://id.ndl.go.jp/bib/11051694
Bibliographic Record Category (NDL): 632