ヘルスケア領域におけるマーケティングの発想と展開(1)新たなマーケティング発想に基づく新規事業開発試論

Journal name: Reitaku international journal of economic studies = 麗澤経済研究 19(1) 2011.3

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Material Type: 記事
Title: ヘルスケア領域におけるマーケティングの発想と展開(1)新たなマーケティング発想に基づく新規事業開発試論
Author/Editor: 目黒昭一郎
Author Heading: 目黒昭一郎
Alternative Title: Marketing in health care: strategic insight into new business development
Periodical title: Reitaku international journal of economic studies = 麗澤経済研究
No. or year of volume/issue: 19(1) 2011.3
Volume: 19
Issue: 1
Pages: 55～71
Publication date of volume/issue (W3CDTF): 2011-03
ISSN (Periodical Title): 0919-6706
ISSN-L (Periodical Title): 0919-6706
Publication (Periodical Title): 柏 : 麗澤大学経済学会
Place of Publication (Country Code): JP
Text Language Code: jpn
NDLC: ZD11
Target Audience: 一般
Holding library: 国立国会図書館
Call No.: Z3-3270
Data Provider (Database): 国立国会図書館 : 国立国会図書館雑誌記事索引
https://ndlsearch.ndl.go.jp
Bibliographic ID (NDL): 11059202
http://id.ndl.go.jp/bib/11059202
Bibliographic Record Category (NDL): 632