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地域ブランド概念と構...

地域ブランド概念と構築プロセスに関する理論的考察--コーポレートレピュテーション概念の地域への応用

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地域ブランド概念と構築プロセスに関する理論的考察--コーポレートレピュテーション概念の地域への応用

Call No. (NDL)
Z22-924
Bibliographic ID of National Diet Library
11060683
Material type
記事
Author
大方 優子ほか
Publisher
[東京] : 東海大学短期大学(部)紀要委員会
Publication date
2009
Material Format
Paper
Journal name
東海大学短期大学紀要 = Proceedings of the Tokai University Junior Colleges (43) 2009
Publication Page
p.49~54
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Paper

Material Type
記事
Author/Editor
大方 優子
八坂 和吏
平屋 伸洋 他
Alternative Title
A theoretical study of place branding and its formation process: an application of corporate reputation concept to place marketing
Periodical title
東海大学短期大学紀要 = Proceedings of the Tokai University Junior Colleges
No. or year of volume/issue
(43) 2009
Issue
43
Pages
49~54
Publication date of volume/issue (W3CDTF)
2009