消費者の知覚とマーケティング戦略

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Material Type: 記事
Title: 消費者の知覚とマーケティング戦略
Author/Editor: 池尾恭一
Author Heading: 池尾恭一
Periodical title: 慶應経営論集 = Keio business forum / 慶應義塾経営管理学会編
No. or year of volume/issue: 8(3) 1990.08
Volume: 8
Issue: 3
Pages: p1～18
Publication date of volume/issue (W3CDTF): 1990-08
ISSN (Periodical Title): 0387-7086
ISSN-L (Periodical Title): 0387-7086
Publication (Periodical Title): 横浜 : 慶應義塾経営管理学会
Place of Publication (Country Code): JP
Text Language Code: jpn
NDLC: ZD25
Target Audience: 一般
Article Type: 記事分類: 経済・経営--企業・経営--経営管理--マーケティング
Holding library: 国立国会図書館
Call No.: Z4-477
Data Provider (Database): 国立国会図書館 : 国立国会図書館雑誌記事索引
https://ndlsearch.ndl.go.jp
Bibliographic ID (NDL): 3364071
http://id.ndl.go.jp/bib/3364071
Bibliographic Record Category (NDL): 632