データベース・マーケティングの技法--顧客データベースの構築と分析の技法に関する考察

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Material Type: 記事
Title: データベース・マーケティングの技法--顧客データベースの構築と分析の技法に関する考察
Author/Editor: 土田貞夫
Author Heading: 土田貞夫
Periodical title: 上武大学商学部紀要
No. or year of volume/issue: 4(1) 1992.09
Volume: 4
Issue: 1
Pages: p73～128
Publication date of volume/issue (W3CDTF): 1992-09
ISSN (Periodical Title): 0915-6267
ISSN-L (Periodical Title): 0915-6267
Publication (Periodical Title): 伊勢崎 : 上武大学商学部
Place of Publication (Country Code): JP
Text Language Code: jpn
NDLC: ZV1
Target Audience: 一般
Article Type: 記事分類: 経済・経営--企業・経営--経営管理--マーケティング
Holding library: 国立国会図書館
Call No.: Z22-699
Data Provider (Database): 国立国会図書館 : 国立国会図書館雑誌記事索引
https://ndlsearch.ndl.go.jp
Bibliographic ID (NDL): 3484688
http://id.ndl.go.jp/bib/3484688
Bibliographic Record Category (NDL): 632