テレビCMの情動性の高低と認知・行動の関係
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- Material Type
- 記事
- Author/Editor
- 青木 多寿子無藤 隆
- Periodical title
- 日経広告研究所報 / 日経広告研究所 [編]
- No. or year of volume/issue
- 31(3) 1997.06
- Volume
- 31
- Issue
- 3
- Pages
- 24~28
- Publication date of volume/issue (W3CDTF)
- 1997-06