取材レポートマーケティング・エクセレンスを求めて(53)潜在需要の掘り起こしによる市場拡大--パイオニアのカーナビゲーション

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Material Type: 記事
Title: 取材レポートマーケティング・エクセレンスを求めて(53)潜在需要の掘り起こしによる市場拡大--パイオニアのカーナビゲーション
Author/Editor: 須永努
恩蔵直人
Author Heading: 須永努
恩蔵直人
Periodical title: マーケティングジャーナル = Japan marketing journal
No. or year of volume/issue: 23(3) (通号 91) 2004
Volume: 23
Issue: 3
Sequential issue number: 91
Pages: 76～87
Publication date of volume/issue (W3CDTF): 2004
ISSN (Periodical Title): 0389-7265
ISSN-L (Periodical Title): 0389-7265
Publication (Periodical Title): 東京 : 日本マーケティング協会
Place of Publication (Country Code): JP
Text Language Code: jpn
NDLC: ZD25
Target Audience: 一般
Holding library: 国立国会図書館
Call No.: Z4-527
Data Provider (Database): 国立国会図書館 : 国立国会図書館雑誌記事索引
https://ndlsearch.ndl.go.jp
Bibliographic ID (NDL): 6841438
http://id.ndl.go.jp/bib/6841438
Bibliographic Record Category (NDL): 632