延期付加価値型SPの効果--ファーストフード業界での消費者調査研究

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Material Type: 記事
Title: 延期付加価値型SPの効果--ファーストフード業界での消費者調査研究
Author/Editor: ミラー前野和子
小川孔輔
Author Heading: ミラー前野和子
小川孔輔
Periodical title: マーケティングサイエンス = Journal of marketing science
No. or year of volume/issue: 12(1・2) 2004.3
Volume: 12
Issue: 1・2
Pages: 24～43
Publication date of volume/issue (W3CDTF): 2004-03
ISSN (Periodical Title): 2187-4220
ISSN-L (Periodical Title): 2187-4220
Publication (Periodical Title): [大阪] : 日本マーケティング・サイエンス学会
Place of Publication (Country Code): JP
Text Language Code: jpn
Subject Heading: 延期値引き型SP
即時値引型SP
即時付加価値型SP
長期的効果
NDLC: ZD25
Target Audience: 一般
Holding library: 国立国会図書館
Call No.: Z71-H189
Data Provider (Database): 国立国会図書館 : 国立国会図書館雑誌記事索引
https://ndlsearch.ndl.go.jp
Bibliographic ID (NDL): 7016510
http://id.ndl.go.jp/bib/7016510
Bibliographic Record Category (NDL): 632