Volume number18(1) 2008.4
広告効果の概念と測定...

広告効果の概念と測定・分析の方法 (特集 データを活かすマーケティング)

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広告効果の概念と測定・分析の方法

(特集 データを活かすマーケティング)

Call No. (NDL)
Z4-1257
Bibliographic ID of National Diet Library
9505687
Material type
記事
Author
熊倉 広志
Publisher
東京 : 日本経営工学会
Publication date
2008-04
Material Format
Paper
Journal name
経営システム = Communications of Japan Industrial Management Association 18(1) 2008.4
Publication Page
p.19~25
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Paper

Material Type
記事
Author/Editor
熊倉 広志
Author Heading
Alternative Title
Advertising effects: concepts and methods
Periodical title
経営システム = Communications of Japan Industrial Management Association
No. or year of volume/issue
18(1) 2008.4
Volume
18
Issue
1