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地域のマーケティングにおけるITと経営革新--SEMによる訪問型営業プロモーション・モデル (特集 ITと経営革新)

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地域のマーケティングにおけるITと経営革新--SEMによる訪問型営業プロモーション・モデル(特集 ITと経営革新)

Call No. (NDL)
Z14-812
Bibliographic ID of National Diet Library
9660224
Material type
記事
Author
神山 卓也
Publisher
[名古屋] : 日本情報経営学会
Publication date
2008-09
Material Format
Paper
Journal name
日本情報経営学会誌 = Journal of information and management 29(1) (通号 121) 2008.9
Publication Page
p.22~29
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Paper Digital

Material Type
記事
Author/Editor
神山 卓也
Author Heading
Alternative Title
IT and the management innovation in marketing places: door-to-door sales type promotion model using SEM
Periodical title
日本情報経営学会誌 = Journal of information and management
No. or year of volume/issue
29(1) (通号 121) 2008.9
Volume
29
Issue
1