Dictionary of marketing, advertising and public relations / 2nd ed.

Dictionary of marketing, advertising and public relations /

2nd ed.

Notes on use

Note (General)：: Previous ed. published as: Dictionary of marketing and communication, 1973.

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Material Type: 図書
ISBN: 0700202846
Title: Dictionary of marketing, advertising and public relations /
Edition: 2nd ed.
Publication, Distribution, etc.: London : : International Textbook Co.,
Publication Date: 1983.
Extent: 311 p. ; ; 24 cm.
Contributor: Frank Jefkins.
Text Language Code: eng
NDC 10th ed.: 675 : Marketing
Target Audience: 一般
Note (General): Previous ed. published as: Dictionary of marketing and communication, 1973.
Holding library: 東京都立中央図書館
Note (Library): 301
Call No.: 6750-J47-D
Data Provider (Database): 東京都立中央図書館 : 公共図書館蔵書
Bibliographic ID (SomokuID): 1340001395
1220029818
OCLC No.: 0023314608
https://www.worldcat.org/oclc/0023314608