CHALLENGING THE BIG BRANDS　：　How New Brands Win Market Share With Innovative Design

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Material Type: 図書
ISBN: 9781564969057
1-56496-905-3
Title: CHALLENGING THE BIG BRANDS　：　How New Brands Win Market Share With Innovative Design
Title Transcription: ＣＨＡＬＬＥＮＧＩＮＧ　ＴＨＥ　ＢＩＧ　ＢＲＡＮＤＳ　ＨＯＷ　ＮＥＷ　ＢＲＡＮＤＳ　ＷＩＮ　ＭＡＲＫＥＴ　ＳＨＡＲＥ　ＷＩＴＨ　ＩＮＮＯＶＡＴＩＶＥ　ＤＥＳＩＧＮ
Author/Editor: Judith Evans
Cheryl Dangel Cullen
Author Heading: Judith Evans Ｊｕｄｉｔｈ　Ｅｖａｎｓ
Cheryl Dangel Cullen Ｃｈｅｒｙｌ　Ｄａｎｇｅｌ　Ｃｕｌｌｅｎ
Publication, Distribution, etc.: Masschusetts : Rockport Publishers
Publication Date: 2003
Publication Date (W3CDTF): 2003
Extent: 176 p.
29cm
Text Language Code: ENG
NDC 8th ed.: 674.3
NDC 9th ed.: 674.3 : Advertising. Propaganda. Public relations
Target Audience: 一般
Price: ￥６８４６
Holding library: 静岡市立中央図書館
Note (Library): 配架場所 : 西／外国
資料種別 : 外国語図書
Call No.: 674.3//
Data Provider (Database): 静岡市立中央図書館 : 公共図書館蔵書
Bibliographic ID (SomokuID): 1001100070155
120537371