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Table of Contents
目次
はしがき
第I部 日本型マーケティングの背景と特質
第1章 二〇世紀型豊かさの起源
1 豊かさの意味/ 3
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Bibliographic Record
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- Material Type
- 図書
- ISBN
- 4-641-16069-4
- Title
- Title Transcription
- ニホンガタ マーケティング ノ カクシン
- Author/Editor
- 池尾恭一 著
- Author Heading
- 池尾, 恭一, 1950- イケオ, キョウイチ, 1950- ( 00208834 )Authorities
- Publication, Distribution, etc.
- Publication Date
- 1999.7
- Publication Date (W3CDTF)
- 1999
- Extent
- 264p