Strategic international marketing / Philip R. Cateora.

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Note (General)：: "Much of the material contained in this book has been previously published by Richard D. Irwin, Inc. under the title, International marketing, 5th edi...

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Material Type: 図書
ISBN: 0870946412
Title: Strategic international marketing / Philip R. Cateora.
Title Heading: International marketing.
Author Heading: Cateora, Philip R ( 00435521 )Authorities
Cateora, Philip R.
Publication, Distribution, etc.: Homewood, Ill. : Dow Jones-Irwin
Publication Date: c1985.
Publication Date (W3CDTF): 1985
Extent: xi, 428 p. : ill. ; 24 cm.
Place of Publication (Country Code): US
Text Language Code: eng
Subject Heading: 市場調査. Sizyotyosa.
世界企業. Sekaikigyo.
Export marketing.
International business enterprises.
LCC: HF1009.5
DDC: 658.8/48
NDLC: DH491
Note (General): "Much of the material contained in this book has been previously published by Richard D. Irwin, Inc. under the title, International marketing, 5th edition"--Verso t.p.
Note (Bibliography): Includes bibliographical references and index.
Holding library: 国立国会図書館
Call No.: DH491-A2
Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書
https://ndlsearch.ndl.go.jp
Bibliographic ID (NDL): 000003131148
http://id.ndl.go.jp/bib/000003131148
LC Control Number: 85071302
https://lccn.loc.gov/85071302
Bibliographic Record Category (NDL): 211