ブランド資産価値経営 : 組織を束ね、収益性を高める成長戦略

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Material Type: 図書
ISBN: 4-532-31006-7
Title: ブランド資産価値経営 : 組織を束ね、収益性を高める成長戦略
Title Transcription: ブランドシサンカチケイエイ : ソシキオタバネシュウエキセイオタカメルセイチョウセンリャク
Author/Editor: スコット・M.デイビス著
青木幸弘監訳
Author Heading: Davis, Scott M, 1964- ( 00892202 )Authorities
青木, 幸弘, 1956- アオキ, ユキヒロ, 1956- ( 00185043 )Authorities
Publication, Distribution, etc.: 東京 : 日本経済新聞社
Publication Date: 2002.8
Publication Date (W3CDTF): 2002
Extent: 301p
Size: 22cm
Additional Title: Brand asset management
Place of Publication (Country Code): JP
Text Language Code: jpn
Original Text Lang. Code: eng
Subject Heading: ブランディングブランディング ( 00998580 )Authorities
NDC 9th ed.: 675 : Marketing
NDLC: DH411
Target Audience: 一般
Note (General): 原タイトル: Brand asset management
Price: 2600円
Holding library: 国立国会図書館
Call No.: DH411-G597
Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書
https://ndlsearch.ndl.go.jp
Bibliographic ID (NDL): 000003672789
http://id.ndl.go.jp/bib/000003672789
National Bibliography No. (JPNO): 20325761
Cataloging Rule: Nippon Cataloguing Rules 1987 Revised Edition
Bibliographic Record Category (NDL): 111